PRIVACY POLICY
Effective Date: January 1, 2026
Deep Prediction Inc, doing business as Rehearsals ("Rehearsals," "we," "us," or "our"), provides an AI-powered platform that helps businesses understand consumer decision-making. This Privacy Policy describes how we collect, use, and protect information when you use our services.
We collect information in the following categories:
Information You Provide: Contact information, account credentials, payment information, and any content or data you submit through our platform.
Interview Data: For individuals who participate in our research, we collect interview responses and, where you consent, audio and video recordings.
Connected Accounts: If you choose to link third-party accounts (such as social media), we collect information available through those platforms' APIs.
Automatically Collected Information: Device information, usage data, and other technical information collected through cookies and similar technologies.
We use the information we collect to:
Provide, maintain, and improve our services and technology.
Process transactions and send related information.
Communicate with you about our services.
Develop new products, services, and features.
Protect against fraud and unauthorized access.
Comply with legal obligations.
We may share information in the following circumstances:
Service Providers: We work with third-party service providers who assist in operating our platform, including cloud infrastructure, payment processing, and AI services. These providers are contractually obligated to protect your information.
Business Customers: Our business customers receive insights and analysis derived from our technology. They do not have access to raw participant data, recordings, or other source materials.
Legal and Safety: We may disclose information when required by law, to protect rights and safety, or in connection with legal proceedings.
Business Transfers: In connection with any merger, acquisition, or sale of assets, your information may be transferred as a business asset.
With Your Consent: We may share information for other purposes with your consent.
We retain information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods vary based on the type of data and our business needs. Research participants who receive compensation grant us a perpetual license to use insights derived from their participation.
Depending on your location, you may have certain rights regarding your personal information, including the right to access, correct, delete, or port your data. To exercise these rights, contact us at legal@runrehearsals.com.
California Residents: You have rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out of sales. We do not sell personal information.
European and UK Residents: You have rights under the General Data Protection Regulation (GDPR), including access, rectification, erasure, restriction, portability, and objection. Our legal bases for processing include consent, contract performance, and legitimate interests. For international transfers, we use appropriate safeguards including standard contractual clauses.
We implement industry-standard technical and organizational measures to protect your information, including encryption, access controls, and regular security assessments. We maintain SOC 2 compliance. However, no system is completely secure, and we cannot guarantee absolute security.
Our platform uses proprietary technology and third-party AI services, as well as our own internally developed models, to power our services. We maintain data processing agreements with our technology providers that include appropriate confidentiality and security obligations. We do not use your data to train third-party AI models.
Our services are intended for individuals 18 years of age and older. We do not knowingly collect information from anyone under 18.
We may update this Privacy Policy from time to time. We will notify you of material changes by updating the effective date and, where appropriate, providing additional notice. Your continued use of our services constitutes acceptance of the updated policy.
For questions about this Privacy Policy or to exercise your rights, contact us at:
Email: legal@runrehearsals.com
Deep Prediction Inc (dba Rehearsals)